The Language of Persuasion (Part 1) – How to Get People to Change Their Mind

How To Help People Change Their Minds

  • Utilize truisms and artfully vague statements for agreement.
  • Use “yes set questions” to establish credibility and connection.

Anticipating Objections

  • Employ truisms and vague statements to understand different perspectives.
  • Use ‘but’ “because” and “so what that means is” for persuasive arguments.

Asking Questions for Effective Persuasion

  • Encourage self-questioning about beliefs and decisions.
  • Use deep canvassing and street epistemology to show respect and find common ground.

Sharing Perspectives 

  • Share your viewpoints to foster open-mindedness.
  • Promote receptiveness through perspective sharing.

Understanding the Motive Behind Persuasion

  • Recognize the potential for manipulation in persuasive tactics.
  • Encourage self-awareness and personal belief evaluation.

Experts Mentioned:

Dave McRaney: Author of How Minds Change

Ellen Langer: American Professor

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