In this episode, we explore the neuroscience of motivation and, in particular, the chemical dopamine which makes us feel motivated.
Dopamine is the chemical from which adrenaline or epinephrine is made
Here and Now chemicals:
Serotonin, Oxytocin, Endocannabboids, Endorphins pain
Dopamine suppresses adrenaline and H&N and visa versa
VTA- Nucleus Accumbens – Dopamine Desire Circuit
Ventral Tegmental Area – PFC – Dopamine control circuit
PFC control release of it
Control vs Desire Circuit
Desire vs Desire Circuit
Desire vs H&N Circuit
Known as pleasure but more to do with desire and craving
Wanting vs Liking Rat Experiment
Pain and Pleasure side to it
Anticipate pleasure but pain of craving it as time goes on
CRAVING: One part dopamine and mirror image of dopamine
Downward in pleasure
EVERY BIT OF PLEASURE SAME AS PAIN
The Law of diminishing returns
Towards and Away from
Evolved to lead to action
Progress
Praise
Power
Novelty
Status
Sex/Love
Challenge – Game
Achievement
Intrinsic Motivation vs Extrinsic Motivation
Predictable Reward to start
Intermittent Reward to continue
Maybe… 50/50 is best
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